Supporting Local and Global Change: EMC’s Collaboration with Clean & Proud

In a meaningful step towards global environmental sustainability, EMC purchased a collection of vibrant, eco-friendly shopping bags in 2024 from Clean & Proud, a Malawian nonprofit that transforms plastic fished out of Malawi’s rivers into sustainable products. These bags are more than just accessories—they represent Clean & Proud’s mission to combat plastic waste, provide fair wages, and empower local workers, especially women, through training and stable employment.

By distributing the bags to partners and clients across the Netherlands, EMC amplifies the impact of Clean & Proud’s efforts. Each bag symbolizes EMC’s dedication to reducing environmental harm—both locally and globally. Just as EMC uses data and modeling to influence policy and promote sustainable land use, this partnership contributes to direct, positive environmental change at the grassroots level.

Through this collaboration, EMC’s goal is clear: support sustainable practices worldwide, create new opportunities in communities affected by plastic pollution, and demonstrate how small initiatives connect to the larger fight against environmental degradation.

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